FLIP YOUR brand

A brand isn’t just a logo, it’s your business personality. If your brand needs to be ‘flipped’ it’s time for a brand review.

review your MARKETING

Marketing isn’t always meant to be pretty – it’s simply got to be functional and speak the right language. Is it time for a marketing review?

latest blogs

It’s official – GEO (Generative Engine Optimisation) is the new SEO and will be our biggest digital marketing challenge (to date) for 2025. GEO is still all about Google’s AI Overview, the lovely people at Google just keep giving new terminologies to it. The crux of the problem is we’re now up against Google not our searchers. Google will literally generate the search result based on what it sees on the websites that a) currently in […]
To all successful businesses… As a business or even an industry it’s easy to think that you are successful at what you do, and that is enough for future growth. You’ve grounded your company in the best foundations, put the right infrastructure in place and created a robust and well-structured strategy that will sustain the future of your business. But have you missed something? In this article I want to talk about the power of […]
In this article I explain what SERPs are and how they help your business to get found by the people you want to talk to. Plus you’ll discover how to improve your  Google ranking and your Search Engine Optimisation (SEO) tactics. So let’s start with the meaning behind (yet another) acronym. SERPs stands for Search Engine Results Pages – quite simply it’s the options you see when you do a Google search. It’s Google’s way […]

“I initially contacted Jen to design a new logo for us. However, within a short space of time it became apparent that the additional services offered would be utilised. Not just because of what they offered but the way they took the time to understand what we did as a company and what we wanted to achieve. They really listened. Several weeks later Jen has completely redesigned our website, created ‘consumer’ friendly content, supplied impressive images, new letterheads, marketing brochure and leaflets. In addition, landing pages with tracking numbers have been created to establish ROI on every bit of marketing we do. All in all I can’t recommend Waboom enough. We don’t see Jen as a supplier – but one of our partners. Thank you” Neil Dolan, Director, Inventive Homes

“I engaged the services of Jen Holmes to help guide our business through a period of integration and change, driven around a full rebrand and identification of who we are, what we stand for and how we differentiate ourselves in the market. Jennifer has a very personable approach and likes to get the organic foundations of the organisation to really understand the core values. We found Jennifer’s style very creative and engaging. Would I recommend her to any company requiring her services? Without a doubt. You won’t regret the investment!” Steve Perkins, Marketing Manager, Bluehat Group

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